Banner Promotion

Banners can promote your apps (individual apps, collections of apps, and your entire product line) and increase daily downloads by 4 to 5 times.

You can request banner promotion of one or more of your Android, Edge, Galaxy Watch, Theme, Stickers, or Font apps. Apps that meet selection criteria can be promoted using banners, which run for at least a week but may run longer.

Android App Banners
Galaxy Watch App Banners
Theme App Banners

For details about promotional banners, see Banner Requirements, Specifications, and Recommendations

After you submit a banner promotion request, Samsung will evaluate your apps to determine whether banner promotion is well-suited based on but not limited to the following approval criteria:

  • For all your apps (not just the apps to be promoted):

    • Global gross sales
    • 30-day total of all Galaxy Store badge clicks
      For details, see Galaxy Store Badge Promotion.
    • Total of all app product detail pages recently visited
    • Percentage of app downloads out of total detail page visits
    • Total recent revenue for all paid apps and in-app items
  • For your submitted images:

    • Image and file size requirements
    • Editorial app review

To request banner promotion for your apps

  • Prepare your app promotions and sales to support the request approval criteria.

    1. 1.

      Determine what you want to promote by banner:

      • - Android apps that integrate the IAP SDK or one or more Galaxy SDKs
      • - Edge panel apps
      • - Galaxy Watch apps
      • - Theme apps: themes, wallpapers, icon packs, or AOD screens
      • - Type of promotion request: one individual app (1 app), more than one app (1 content set), or all of your apps (entire product line).
        Note: In each spreadsheet file, specify only one type of promotion.
    2. 2.

      Specify your apps to be promoted in the following spreadsheet file:

      1. a. Download the Banner Promotion Request Evaluation Data spreadsheet file.
      2. In the spreadsheet file:
        1. i. If necessary, click Enable Editing.
          This may or may not be required.
        2. ii. Enter the following information:
          Your Name * Your name registered with your SDP account
          Seller Name ° If not you, the name of the person who registered the apps to be promoted
          App Type *

          Type of apps to be promoted (Android, Galaxy Themes, Galaxy Watch)

          App Category *

          Classification of apps to be promoted

          Galaxy Store Badge Click Count *

          Total of all click counts for all your apps (to be promoted or not) in the last 30 days

          Global Gross Sales *

          Total global gross revenue for all your apps (to be promoted or not) in the last 30 days

          Global Downloads *

          Total global number of downloads for all your apps (to be promoted or not) in the last 30 days

          Social Media and Other Website URLs

          URLs of your social media sites and other website sites (for example, promotion and custom support)

          Comments °

          Reasons why your apps should be promoted by banners

          Please state if your apps use Samsung or Galaxy Watch In-App Purchase, or other Samsung optimizations.

          Promotion Type *

          To request promotion of one app:

          1. 1.

            Select Single app.

          2. 2.

            Enter the app's App Content ID and App Title.

          To request promotion of more than one app:

          1. 1.

            Select Multiple apps.

          2. 2.

            For each app, enter their App Content ID and App Title.

          App Content ID °

          Unique identifier of the apps to be promoted (12 digits)

          IDs are assigned after apps are registered in Seller Office.

          App Title °

          Name of the app as registered in Seller Office

          For theme and wallpaper apps, please list them separately.

        3. iii. Save the file locally.
    3. 3.

      Create and submit a banner promotion request:

      1. a. In a browser, navigate to the SDP website
      2. b. Log in to your SDP account.
      3. c. Click Galaxy Store Promotions.
      4. d. In the Galaxy Store Promotions webpage:
        1. i. Fill in the following:
          Subject* Brief title of your request

          Type of app (Android, Galaxy Themes, Galaxy Watch)

          What sets your app apart from those of other designers and developers

          Optional The start and end dates of the promotion period

        2. ii. Attach the Banner Promotion Request Evaluation Data spreadsheet file:
          1. 1. Click ADD ATTACHMENTS.
          2. 2. Browse to the file and upload it.
        3. iii. Click SUBMIT REQUEST.
    4. 4.

      Review the detail and progress of your banner promotion requests:

      ID ID assigned to the request by SDP
      Submitted Date (MM/DD/YY) of request submission
      Subject Title entered in the request
      Promotion Period Starting and ending dates that the promotion banner will be published in the Galaxy Store
      Request Status Current processing step of your request:

      Under Review

      Your request is being considered by the SDP team.

      Need Information

      Request processing has stopped. To restart your request processing, please provide the information indicated in the email we sent you.


      All information has been provided, and your request is being processed by the SDP team.


      Your banner promotion will begin in Galaxy Store as specified.


      Your banner promotion in Galaxy Store has ended or will soon end.


      Your request was not granted. Please review the reasons in the email we sent you.