Sign-up UX guide

Sign-up Flow

Call To Action/CTA Requirements & Recommendations

Requirements

• Sign up CTA: Partner is required to implement a Sign Up CTA on device
• Size: Equal prominence of Sign Up vs. Sign In

Recommendations

• Location: Left lower quadrant. Sign Up is left of Sign in
• Color: Highlight Sign up. Make it stand out
• Messaging: Include promotional messaging vs. standard Sign Up (if applicable)
  "Start your free trial", "Watch now, pay later"
  * Best efforts to match partner's promotions on other platforms and devices

Best Practice Visual- SVOD & TVOD service