2.4 Statistics

2.4.1 Performance Monitoring

The Samsung Wallet Service is monitored to get an effective measure of the wallet performance.

Overview

• Wallet Card: Total number of wallet cards registered in the portal.
• Wallet Card Type: Total number of wallet card types registered in the portal.
• Wallet Card Template: Total number of templates registered in the portal.

Recent Trends

• Provides key indicators and trend charts for the selected period.
• Provides the ability to change the period and wallet card type being reviewed.
  
  

  Item	Description
  Registered	Registration by Wallet Card category
  Impressions	Count when the coupon or banner is displayed on each screen(page)
  Click	Count of click on a specific link to the number of total users who view a coupon or banner
  Click through rate	Percentage of clicks against impressions in the coupon or banner [CTR(%) = Clicks/Impressions]

Stats of Wallet Cards

• Provides detailed statistical information for the selected wallet card.
• Provides the ability to change the period, template, and wallet card type.
• Checks detailed information and charts for each indicator.
  
  

  Item	Description
  Registered	Registration by Wallet Card category (Number of registrations by Wallet Card category) and Registrations by template (Number of registrations by template), Registered (Number of registrations for the specified wallet card category/template), Registration by partner (Number of registrations by partner)
  Active Device	Number of Device registering cards in the wallet. Max number of unique device ids(DMID). The Max number means the maximum value during the statistical period. - The Hourly graph shows the maximum time's value. - The Daily graph shows the maximum date's value.
  Top 10 of all Templates	Statistics on top 10 templates based on number of registrations or Clicks & CTR
  Add to wallet - Impressions	Number of Impressions counts for 'Add to wallet' Button
  Add to wallet - Clicks	Number of Clicks for 'Add to wallet' Button
  Add to wallet –Click through rate	Ratio of clicks against impressions for 'Add to wallet' Button [CTR(%) = Clicks/Impressions]
  Wallet Cards - Impressions	Number of exposures of registered content
  Wallet Cards – Clicks	Number of clicks on registered content
  Wallet Cards – Click through rate	Click through rate of registered content
  Age & Gender	Age & Gender statistics for impression/click/CTR data by wallet card / wallet category registered by end user.
  Push Notification – Impressions	Number of exposures of Push Notification content
  Push Notification – Clicks	Number of clicks of Push Notification content