Smart TV Analytics

Overview

The Samsung Smart TV Analytics portal home page has the following main elements:

1. Top Menu Area
   It consists of Service Overview and Notice. The Service Overview provides a user manual. And you can check the information announced in the Notice.
2. Report Menu Area
   It consists of only User & Usage Index. Click this item to enter the report where you can search the data.
3. Content Area
   It shows the list of recently registered Notice.
4. Quick Link Area
   It provides a quick link for the guide.

Report

Report Page Layout

1. Search Condition Area
   You can search report data by setting search conditions.
2. Report Data Area
   Displays the retrieved data on the screen and downloads the data to the Excel file.

Search Conditions

1. Daily / Weekly / Monthly
   Search the data based on the day / week / month.
2. Data Period
   Select the period to search.
3. Filter Condition
   Select items such as region or app.
4. Dimension
   Select the items you want to group
5. Index
   Select the target index data.
6. Index Help
   It shows the description of the Index.
7. Search
   By clicking "Search" button, data will show in tabular form. At least one app title and one index to be selected to enable "Search" button.

Report Data

1. Excel Button Click
   Download the result data to Excel File.

Glossaries

Dimension

DIMENSION contains attributes of device data. For example, dimension for Smart TV include region, inch and etc. DIMENSION is a groupable field and can be used to filter results. The characteristics we are grouping by, such as Region, inch, are called DIMENSION.

Dimension Name	Description	Example
Area	Region classification, classification based on country	Africa, EU, North America
Region	Country and Region Name	United States
Inch	Inch size information	49, 50
Release	Device released year information	2019, 2020

Index

INDEX is a measurable value users want to know. For example, Unique Visitor, Download User and etc. It signifies the measurement value like as the number of used devices. Calculations on groups, such as a count, are called INDEX.

Index Name	Description
Unique Visitor	Number of devices the specific app was executed
Unique Visitor (New)	Number of new devices the specific app was executed
Unique Visitor (Cum.)	Number of cumulative devices the specific app was executed until period
Download User	Number of devices the specific app was downloaded
Download User (New)	Number of new devices the specific app was downloaded
Download User (Cum.)	Number of cumulative devices the specific app was downloaded until period
Visit Count	Execution count of specific app
Pre Download Count	Appsync download count of specific app
User Download Count	User download count of specific app